In September 2016 HP announced an agreement to buy Samsung Electronics' printer business for 1.05 billion USD. The deal closed in November 2017. Spanish Samsung-branded printers that had been on office floors since the early 2010s gradually transitioned from a Samsung-supported product line to an HP-supported one, with consumables, drivers, firmware, and eventually the brand badge migrating into HP's portfolio. Nine years later, Samsung copiers are no longer sold, but legacy units still operate on Spanish office floors and the supply-chain story carries practical implications for owners. This guide walks the deal, the timeline, the rebadge map, the present state for owners in 2026, and three lessons Spanish buyers can take from the chapter.
The transaction brought 6,500 Samsung Printer Division engineers, 6,500 active patents, and the entire MultiXpress and ProXpress product lines under the HP umbrella. The transaction was structured as an asset purchase plus a new Samsung subsidiary in Korea that handled the transfer. HP committed to continuing Samsung-branded sales and service through 2020 to honour existing customer contracts.
HP signs definitive agreement with Samsung Electronics to acquire the printer business. Both companies emphasise continuity of service for existing Samsung customers worldwide.
Transaction completes after antitrust clearance in EU, US, China, Korea, and Japan. Samsung printer team becomes part of HP Inc. Spanish Samsung commercial team transitions to HP España.
HP keeps the Samsung badge on existing models during the transition window. Spanish dealers continue selling MultiXpress and ProXpress units with HP service contracts behind the scenes.
HP publishes the rebadge roadmap. Samsung MultiXpress 8128 becomes HP S970, ProXpress C4250FX becomes HP Color LaserJet MFP 478, and so on across the catalogue. Spanish dealers receive new-badge stock from late 2019.
End of Samsung-branded new shipments. From this point all new units carry the HP badge. Samsung-branded service contracts continue under HP for existing fleets.
Samsung-branded toner SKUs continue being manufactured. New-badge HP equivalent toner SKUs roll out in parallel. Dealers stocking both flavours during the transition.
HP Universal Print Driver adds support for the legacy Samsung-badged units, eliminating the need to maintain separate Samsung driver downloads. Spanish IT teams complete the driver consolidation.
Original Samsung-badged toner SKUs reach end-of-supply for the older Samsung models. Owners switch to HP-badged equivalents (same chemistry, different box) or to certified compatibles. Service for sub-2018 units becomes patchwork; some units retire at lease end.
| Samsung original | HP equivalent | Class | Engine generation |
|---|---|---|---|
| MultiXpress 8123 | HP S956 | A3 colour MFP 23 ppm | 2015 chassis carried into 2020 |
| MultiXpress 8128 | HP S970 | A3 colour MFP 28 ppm | 2015 chassis carried into 2020 |
| MultiXpress X7600LX | HP MFP S940 | A3 colour MFP 60 ppm | Flagship 2016 chassis |
| ProXpress C4250FX | HP Color LaserJet MFP 478 | A4 colour MFP 25 ppm | SMB tier rebadged 2019 |
| ProXpress M4583FX | HP LaserJet MFP M438 | A4 mono MFP 47 ppm | Document workhorse |
| Xpress M2070FW | HP LaserJet MFP 137 | A4 mono MFP entry | SOHO tier rebadged 2020 |
| CLX-9301NA | Discontinued | A3 colour MFP 30 ppm | Pre-2015 model, no direct successor |
| SCX-8240NA | Discontinued | A3 mono MFP 40 ppm | Pre-2015 model, no direct successor |
Units shipped in 2018 to 2020 receive full HP service support through 2026. Consumables available through HP-badged equivalents at standard pricing. Driver and firmware updates roll on with HP UPD support. No urgent action required.
MultiXpress and ProXpress units from this window still have HP service contracts available, but the toner and drum SKUs are reaching end-of-life status. Owners should plan replacement inside 12 to 18 months as consumable availability narrows.
Units that pre-date the HP-roadmap inclusion (CLX-9301NA, SCX-8240NA, older Xpress) are effectively end-of-life. HP does not service these, original Samsung consumables are out of supply, and certified compatibles are the only path. Plan retirement at next opportunity.
The Samsung acquisition was not a slow brand absorption; it transformed the HP A3 office MFP catalogue. Before 2017 HP had a thin A3 office presence and a much stronger A4 and PageWide line. Samsung brought A3 colour multifunction expertise that became the foundation of the HP Color LaserJet Enterprise Flow E87740dn, E87750dn, and the wider 87 and 91 series A3 MFP catalogue that ships today. The HP A3 Enterprise Flow units in 2026 dealer quotes carry direct engineering lineage from the Samsung MultiXpress catalogue. From an HP customer's perspective the line looks like HP Enterprise; under the metal cover, the chassis design heritage is Samsung Korean engineering.
The Samsung-to-HP transition took eight years from announcement to consumable wind-down. Spanish buyers signing leases at the time of the announcement saw the supply chain reshape under them. The Lexmark-to-Xerox transition announced in 2024 follows a similar arc; expect similar five-to-ten year supply-chain reshaping.
HP honoured Samsung service contracts after the acquisition because the contracts were specific written commitments. Owners outside the contract window experienced more service uncertainty. Spanish buyers should confirm in writing what happens to the service obligation if the brand is acquired during the contract term.
Samsung MultiXpress units that became HP S-series continued working on Spanish office floors throughout the transition. The badge change did not affect day-to-day operation. Owners who panicked into early retirement lost capital; owners who kept running through the supported window extracted full value.
HP retained 6,500 Samsung engineers in Korea who shaped the next generation of HP A3 Enterprise Flow MFPs. The acquisition delivered HP's strongest A3 office line in two decades. Buyers benefit from acquisitions that preserve engineering rather than just brand and IP.
Samsung as a copier brand is gone from new sales in Spain, retired through the HP acquisition by 2020. The hardware lineage lives on inside the HP Enterprise Flow A3 catalogue. Legacy Samsung-badged units on Spanish floors continue functioning where they were installed in 2018 or later, with HP support and HP-badged consumables carrying them through to typical lease end. Older Samsung-only units have reached end-of-life and should be planned for retirement. Owners weighing whether to keep a legacy Samsung copier should run the simple test: if the unit is post-2018 with HP service available, keep it through lease end; if the unit is pre-2015 with no current service, plan replacement at next budget cycle.
The Samsung-to-HP transition was the largest copier brand consolidation of the 2010s. The 2020s have already produced the Lexmark-to-Xerox transition; further consolidations are widely expected through 2028 as the office printer market continues to mature. Spanish buyers signing leases in 2026 should treat brand acquisitions as a known risk rather than a black swan, and should structure contracts with service-continuity language that survives ownership changes. The contract clauses that protected Samsung owners after the HP acquisition are the same clauses that protect Lexmark owners after the Xerox acquisition; they should be the same clauses that protect any office buying a major copier today.
For Spanish owners of legacy Samsung units now operating under HP service, the HP MFP and copier lineup overview covers the current product catalogue that includes the Samsung-derived A3 Enterprise Flow line. For coverage of the closely-parallel Lexmark-to-Xerox transition unfolding now, the Lexmark CX and MX overview walks through the brand that follows the same arc Samsung once did.