Video testimonials from Spanish customers in their own words
Eight customers across Spain on camera, two to four minutes each, talking through what their print operation looks like and why they renewed. The collection is unedited beyond standard production trims; what they said on the day is what shipped to the page.
How the recordings were made
Each customer was invited to film in their own workplace using their own equipment list as the prompt. A two person production crew arrived with one camera, two microphones and a single lighting unit, and spent roughly 90 minutes on site. No interview script was provided in advance. Customers received four topic prompts ten minutes before recording: the print operation today, what was being solved, the renewal decision, and what they would tell a similar company considering the same path.
Recordings were trimmed for length but not edited for content. Pauses, repeated phrasing and the occasional off topic moment remain in the published version. The intent was to capture customers as they speak, not as a marketing script imagines them.
The eight videos
Why video, when the written wall exists
The text testimonial wall captures language. Video captures hesitation, eye contact, and the small specifics that customers add when they are speaking rather than approving a quote. Prospective customers reading the page learn different things from each format.
The two formats complement each other. The wall gives a fast skim across 20 voices. The video collection gives depth on a smaller number, with the texture of speech intact. Together they cover both the breadth and the depth a procurement team typically wants to see before approaching for a meeting.
What each video covers
| Video | Customer | Topic focus |
|---|---|---|
| 1 | Law firm, Madrid | Five year renewal decision, contract clauses |
| 2 | Multi site retailer | 25 store standardisation, central operations |
| 3 | Teaching hospital | HIPAA scanning, compliance audit experience |
| 4 | Print shop | Production class upgrade, revenue impact |
| 5 | School district | 22 school consolidation, head teacher engagement |
| 6 | Manufacturing plant | Dusty floor protection protocols |
| 7 | Consultancy | Pull printing, colour share reduction |
| 8 | Insurance broker | Fax migration, weekend cutover |
What did not make the final cut
The original interviews ran longer. Each customer was filmed for roughly 60 minutes, then trimmed to two to four minutes for publication. Three categories of content were typically removed during edit.
Specific pricing numbers
Customers sometimes named exact monthly figures. These were trimmed because pricing context shifts over time, and a number from 18 months ago does not reflect today's market. Quotes about saving percentages remain because they age better than absolute figures.
Comparisons to named competitors
Several customers compared experiences with previous vendors. The comparisons were honest but the videos remove the names. Where customers wanted to talk about the structural failings of a previous arrangement, the videos keep the description without the brand identification.
Side conversations and rabbit holes
The 60 minute recordings included tangents on office culture, hybrid working patterns, and unrelated projects. These were trimmed for time. The trims do not change the substance of what the customer said; they keep the focus on print operations.
Accessibility
Each video ships with Spanish captions as the default and English captions available via the player menu. Transcripts in both languages sit on a dedicated transcript page for users who prefer reading. The audio track was mixed for clarity rather than aesthetic; spoken voice remains the prominent element with minimal background music.
Sharing and reuse
Each video is shareable via a direct link. Embed code for prospective customer evaluation rooms is available on request. The collection refreshes annually as new customer interviews complete; older videos rotate to an archive page that remains accessible.